Besto’s First Expo = A Sellout Success 🚨💚

We did our very first in-person expo at Wicked Gluten Free in Connecticut and… WOW. In just 3.5 hours, we sold 300+ jars of Besto — and completely sold out. If we're doing our math correctly that's 1.5 jars a minute! 

We were overwhelmed (in the best way) by the incredible community that showed up — people with allergies, health & wellness seekers, and total foodies on the hunt for the best store-bought pesto. The feedback we received was everything. Seeing how quickly you all tasted, loved, and immediately purchased Besto blew our minds.

And get this — we sampled Besto on potato chips… and who knew the simplest combo would become the talk of the expo?! 🥔💚

It was surreal meeting so many of you IRL, hearing you guys rave over your first bite, and connecting in person. This is just the beginning — we’re already planning for more in-person events and next time? You better believe we’re bringing double the inventory 😉

To every new “Bestie” who stopped by: THANK YOU. You’re the reason we do this. 💚

Huge thank you to Abby Helman Kelly, the founder of Wicked Gluten Free, for organizing and thinking of Besto — we’re so grateful! Another thank you to my best friends Sophia Bucaro & Matthew Hamburg for being my "sales team" and for always carving out the time to support the growth of Besto.